Designer, strategist, and builder specializing in accessibility and visual identity. Most recently led design at HADDEN across brand identity and product experience. Previously UX at WearWorks — building haptic navigation for blind and visually impaired users. Also contributed brand and product design across Noodoe, Via Tech, and Arnell Group — spanning EV infrastructure, mobility, and consumer products.
SELECTED PROJECTS
Travis Scott & Macdonald
Brand strategy, creative direction, omnichannel experience
Sorayama Sake
Packaging design, visual identity, physical touchpoints
Tom Brady & E1
Visual branding, digital product design, ecosystem strategy
Brezi Coffee Brand
Brand strategy, UI/UX design, visual identity
FOX News & NFL
Creative direction, broadcast UX, physical touchpoints
PEAKING DUCK HOUSE
Visual identity, brand modernization, service design
Arnell & Luggage
Brand positioning, visual identity, material storytelling
HÄDDEN PET HOME
Brand strategy, visual identity, product ecosystem